Managing a startup can be tough. You’re dealing with countless challenges - from limited resources to scaling your operations - all while trying to make a lasting impact in your industry.
But what if managing your marketing, sales, and customer service didn’t have to be so complicated?Are you juggling multiple tools to grow your startup or unsure where to start when building your online presence, marketing campaigns, and sales processes? HubSpot for Startups is here to simplify your growth journey and set you up for success.
HubSpot is a growth platform and one-stop shop for all your marketing, sales, and customer service needs. To help startups, HubSpot has a specific program that offers a discount to eligible businesses.
In this blog, we’ll take a look at what the HubSpot for Startups program is, the eligibility criteria, as well as how you can apply.
What is HubSpot and Why is it Perfect for Startups?
HubSpot is an all-in-one Inbound Marketing and sales software that helps businesses like yours increase organic traffic, improve lead generation, and close deals. By managing your marketing and sales all in one platform, your business can seamlessly manage the entire buyer’s journey.
HubSpot has a wide range of products with a variety of use cases, including:
- Customer Relationship Manager (CRM): Your central hub for managing contacts, deals, customer interactions, and sales pipelines. It offers features like contact management, deal tracking, sales automation, and customer relationship management.
- Content Management: Create, publish, and optimize blog posts, landing pages, and website content with a user-friendly CMS that often integrates with SEO tools.
- Web Design and Development: Build websites that follow the buyer's journey and help you to increase organic traffic and generate more leads.
- SEO: Improve your search engine rankings with built-in SEO tools that provide keyword suggestions, on-page optimization recommendations, and performance tracking.
- Email Marketing: Send personalized email campaigns, create automated workflows, and track email performance to nurture leads and boost conversions.
- Social Media Marketing: Manage your social media presence, schedule posts, track engagement, and measure ROI across different platforms.
- Reporting and Data: Gain insights into your marketing and sales performance with customizable reports and dashboards, including lead generation and website traffic.
What is the HubSpot for Startups Program?
Hubspot for Startups, previously known as the HubSpot Jumpstart Grant Program, is a specially designed program that offers growing businesses exclusive access to HubSpot’s tools at discounted rates, along with additional resources to help you scale effectively.
This initiative provides startups with the tools and guidance needed to build scalable marketing, sales, and customer service processes without breaking the bank.
What’s Included in the HubSpot for Startups Program?
- Significant Discounts: Save up to 90% on HubSpot software, depending on your eligibility tier.
- Expert Guidance: Access to startup success managers and certified HubSpot Partner Agencies.
- Educational Resources: Training, templates, and guides tailored for startups.
- Partner Network Discounts: Enjoy savings on other software like Stripe, Segment, and more.
- Community Support: Join a network of entrepreneurs and HubSpot experts to share insights and grow together.
What is the Eligibility Criteria for HubSpot for Startups?
To qualify for the HubSpot for Startups program, your organization needs to meet specific criteria:
Startups eligible for up to 75% off year one
- Raised funding up to $2 million
- Associated with an approved VC (venture capital), Incubator, or Accelerator
- Get 50% off in year two and 25% off in year three
- Typically requires verification of funding and partnership
Startups eligible for up to 50% off year one
- Raised funding over $2 million but not Series B or beyond
- Associated with an approved partner organization
- Get 25% off in year two
- Often requires proof of funding and partnership
Startups eligible for up to 30% off year one
- Associated with an approved entrepreneurial organization
- Get 15% off in year two
- Typically requires proof of affiliation with the organization.
5 Key Benefits of HubSpot for Startups
1 - HubSpot Startup Onboarding
Get personalized guidance from dedicated startup success managers, or certified HubSpot Partner Agencies, to help you set up and use HubSpot effectively.
Learn more about HubSpot Onboarding in our complete HubSpot Onboarding Checklist.
2 - Have Everything You Need in One Platform
Streamline your operations with a single platform for marketing, sales, and customer service, reducing the need for multiple tools and integrations.
3 - Discounts On Other platforms
Enjoy exclusive savings on other software through HubSpot's partner network, including platforms such as Stripe and Segment.
4 - Access to a Discounted Rate
Save up to 30%-90% on HubSpot services depending on the criteria of your startup and which discount you are eligible for.
5 - HubSpot’s Partner Directory
Connect with a network of certified HubSpot partners who can provide specialized expertise and support for your business.
How to Apply for HubSpot for Startups
Applying for HubSpot for Startups is fairly straightforward. You can apply for HubSpot for Startups on this HubSpot page. Here's how the process works:
- Visit the HubSpot for Startups Page: Navigate to the official application page.
- Create an Account: Set up your HubSpot account if you don’t already have one.
- Submit Your Application: Provide details about your funding and affiliation with approved organizations.
- Await Verification: HubSpot will review your eligibility and notify you of your discount tier.
Note: This program is only available for new HubSpot customers.
Not sure where to start, or if HubSpot is the right solution for your organization? A HubSpot Partner Agency can help.
Reach out to SummitBound Marketing today - our team of HubSpot and Inbound Marketing experts would love to help point you in the right direction.
